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MMH356 Change Management
Trimester 1, 2022
Assignment 2: Group Report
DUE DATE AND TIME: Friday 29 April, 2022, 8.00 PM
PERCENTAGE OF FINAL GRADE: 40%
WORD COUNT: 3,000 words
HURDLE DETAILS: None
Learning outcome details:
Unit Learning Outcome (ULO) Graduate Learning Outcome (GLO)
ULO 1: Demonstrate a sophisticated and nuanced understanding
of theoretical frameworks, key concepts and contemporary
human resource and management issues associated with
GLO1: Discipline specific knowledge
ULO 2: Use digitaltechnologiesto locate and accessinformation
relevant to change in a reallife organisation, and to then
effectively communicate that account using a specified
academic referencing style and specified professional report
GLO 3: Digital literacy
ULO 3: Critically describe, analyse and evaluate practical change
related behaviours, processes and outcomes by referring to
organisational change theories and concepts
GLO 4: Critical thinking
ULO 4: Selectively apply evidencebased theories and concepts
to change opportunities and instances within real organisational
contexts in order to improve the likelihood of more effective
human resource and/or more efficient management outcomes
GLO 5: Problem solving
Students who submit their work by the due date will receive their marks and formative feedback on
CloudDeakin by 20 May 2021, 8.00pm. Students who submit the Report after the due date may not
receive their results until after those released for ontime submissions.
Page 2 of 7
You are required to form a group of three (3) for Assignment 2. This reflects one of Deakin Universitys
Graduate Learning Outcomes of Teamwork. Sometimes, when completing group assignments, you may run
into problems with group members. These problems may result from different levels of experiences,
expectations and attitudes to work, or other commitments that group members have, etc. It is strongly
recommended that the group contribute to and agree to a team charter to address issues/contingencies as
they arise. The Unit Team expects that all group members will contribute equally to all assignments; in your
third year of study, everyone should expect and display total commitment to your study.
The key to a great group outcome in this setting (tertiary education) is to engage your prospective team
members in early discussion about expectations, constraints and contingencies. When choosing a team
consider whether you have appropriate diversity in your team as this will add to the depth and richness of
your discussions and increase your learning. The more informed everyone is the better the selection
process. If you have worked with others in the cohort before and know their standard of work and level of
communication, you should proceed. If you dont, then perhaps set a small task with a deadline to assess
integrity (they do what they say they are going to do) and ask to review a sample of previous work (no
surprises then down the track) for transparency. The more your expectations can be thrashed out in the
earlier stages, the easier it may be to work through competing deadlines and challenges as this submission
deadline comes closer.
Enrolling in your group
Once you have worked out your team members, please enrol into a group, using the Groups function
under Tools in the MMH356 main toolbar. Students are required to self-select into teams of three. On
the odd occasion, a group may have a reduced membership of two (the numbers just fall that way), or
groups may experience an issue which is better addressed by removing one group member but there
will be no change to the assignment brief. If a group has not been formed by a date to be advised, the
Unit Chair will allocate remaining students into a group and post group membership in a News Item.
Working on your group assignment
Identify the best platform on which to collaborate on such as Microsoft tools Office 365, OneDrive and
Teams. Exchange a range of contact options with each other to stay in touch regularly its not only a
common courtesy but also reassures everyone is working to the benchmarks set. Keep in mind the line
that separates collaboration with collusion. Do NOT use assignments from previous trimesters as a
reference because the assignment brief will be different. If you need some support, seek help from
library staff, or the Unit Chair.
Page 3 of 7
Countdown to the deadline
Once formed, if group members run into problems or believe that a group member is underperforming, not
responding to messages, or has not made an equal contribution, advise the Unit Chair as soon as possible
(which doesnt mean the day before the due deadline!!). This will enable the UC to take appropriate steps
to ensure the problem does not continue. Some remedies include the Unit Chair contacting and counselling
the underperforming group member (first and preferred approach), and/or potentially applying a reduction
in marks to the group member based on their reduced contribution (via a combined group members peer
review/unit chair moderation).
Locate and read the Dan Murphys (DM) case study, in the Assignment 2 folder.
Noting the past events surrounding and contributing to DMs situation, you have now been appointed by
DM as a change management team to complete the following tasks:
1) Identify a significant change initiative in the Darwin region that will enable DM to regain the trust of
its shareholders, employees and most importantly, the public (this can be any pro-active change
and does not have to relate to the liquor licence scenario outlined in the Dan Murphys case study).
In providing a rationale for this initiative, you must clearly explain why the change initiative has
been chosen and what the outcome will be once the initiative has been successfully implemented
(ie. what value will be generated).
2) A successful change implementation can only be achieved if those parties impacted by the change
(ie. stakeholders) are convinced that the change is worthwhile and that the resultant benefits
outweigh the costs involved. In relation to the change selected, you must clearly state who the
stakeholders are (remembering that these stakeholders may not have been present in the liquor
licence scenario detailed in the Dan Murphys case study), how they are impacted and what their
level of interest, power and influence is. (Tip: The stakeholder grid was covered in the unit and
remember that stakeholders could comprise individuals and/or teams).
3) The successful implementation of your change initiative is a critical undertaking for DM and
a. DM has stipulated that you must utilize the PROSCI ADKAR methodology to guide your
implementation project. Drawing from the unit content and further research, you must
explain and apply each phase of the methodology in detail.
b. Within the above discussion, how will you know the outcome of each phase has been
achieved in relation to the three major stakeholders?
(N.B The ADKAR model stipulates that you cannot move to a subsequent phase until the outcome relating to
the previous phase has been achieved).
Page 4 of 7
EXECUTIVE SUMMARY (5 marks)
Provide an overview of the whole report for time poor executives. An exemplar of an executive summary is
included in the Ass 2 folder.
INTRODUCTION (5 marks):
Identify the significant change initiative recommended for DM to regain the trust of shareholders,
employees and the public. Provide the rationale for your selection and the expected outcome (value
generated for DM).
BODY (25 marks):
Stakeholders (10 marks)
Identify the stakeholders, and what their level of interest, and power/influence is. You should
provide a stakeholder map and accompanying analysis of how each stakeholder or stakeholder
group will be impacted.
ADKAR (15 marks)
Explain each phase of the ADKAR methodology in detail. You must also identify what measures will
indicate that the outcome/s pertaining to each phase has been achieved.
STRUCTURE, CITATIONS AND REFERENCING (5 marks):
This section will assess the structure of your report (appropriate page and section layout and use of headings
and sub-headings to promote flow), citation format and usage within the discussion, and the accuracy of the
reference list. For referencing, use a minimum of four (4) academic sources AND four (4) nonacademic
sources relevantto your Report. Use https://www.deakin.edu.au/students/studying/studysupport/referencing
Page 5 of 7
You must include the following sections in your Report (asterisked notes are explained below table):
Title Page new page,
Roman numeral page number i, but page number invisible;
not included total word count
Table of ,
Roman numeral page number ii,
NOT included total word count
List of Illustrations new page,
only include list of any diagrams, figures or illustrations, dont include
Roman numeral page numbering
NOT included total word count
Executive Summary* new page,
Roman numeral page numbering
approx. 400 words to provide a guide
NOT included total word count
proposed and rationale)
Arabic numeral page number 1;
approx. 500 words (+/- 10%)
Included in word count
Body: Stakeholder map &
Arabic numeral page numbering
approx. 500 words (+/- 10%)
Included in word count
ADKAR new page,
Arabic numeral page numbering
total approx. 3,000 words (+/- 10%)
Included in word count
References new page, all sources in the one section, according to Australian Harvard
Guide to Referencing, Arabic numeral page numbering
* Refer Generic Report Writing Guide on CloudDeakin for detailed advice about:
(i) what types of information to include in which reportsections;
(ii) how to number thesections;
(iii) how to applyRoman and Arabic pagination for the differentsections; and
(iv) how to write and present yourrecommendations.
Page 6 of 7
Submission of a formal report which is presented and formatted at a professional standard is an
important and assessed Learning Outcome for this assignment, and also a valuable employment skill.
Please apply the following:
Font: Size 12 Times New Roman, Calibri or Arial
Line spacing: 1.5, no indentation, but one extra line spacing between paragraphs
Section numbering: Alphanumeric or decimal outline of up to three levels
Pagination: and Arabic page numbering used as requested above
Header and/or footer: Group #, unit code and assessmenttask name
Total word count: provided on Title page
1. Save your assignment as a Word file (.doc or .docx) with a file name which includes your
Group number, unit code plus the name of the assessment task.
2. One student only to upload the group report.
3. Click on the Assignment Submission Dropbox within MMH356 on CloudDeakin to declare that
the Reportistotally your own work writteninthis Trimesterforthisunit and submit your
4. Check carefully to confirm that yourreport wassubmitted and received correctly.
Assignments are on time if they are submitted via CloudDeakin before the due date/time.
You may resubmit your assignment, at any time up until the due date/time.
Do not, under any circumstance, email your assignmentto the Unit Chair or Cloud Coordinator.
It will not be assessed.
Requests for Special Consideration, extensions or variation to the assignment task will
be considered only if caused by some unexpected, unpredictable and unavoidable event
AND supported by documentation. Requests and documentationmust be emailed to the
UnitChair [email protected] before the assignment due date.
Late submissions without extensions will be accepted up until five days afterthe
due date/time, with 5% of available marks deducted per day (or part thereof) late.
All assignments are now due at 8:00 pm; the late penalty in MMH356 will be
applied when the assignment is submitted after 23.59pm of that day, and 5%
thereafter for each additional day late.
Plagiarism declaration: By clicking on the SUBMIT button to submit your assignment, you are
declaring that the work is entirely your own, except where material quoted or paraphrased is
acknowledged in the text by use of quotation marks and citations where appropriate. You are also
declaring thatit has not been submitted for assessment by any otherstudent or by youin any other
unit or course.
Page 7 of 7
Your report results, rubric scores and feedback will normally become available in the Assignment Folder
in CloudDeakin within 15 business days of the due date. If you have been granted an extension for the
assignment, your score and feedback may be released later than for ontime submissions. Before results
are returned to students, the unit team will moderate the marking process to ensure that the same
marking standards are applied to all students within the unit and to check all assignments for plagiarism
using Turnitin software. Marking penalties will be applied to reports which contain evidence of
plagiarism, collusion or other forms of cheating.
If any student believes an error has been made in the marking of their assignment and wishes to request
a review, they must:
(1) email the Unit Chair (mike.[email protected]), from their Deakin email account, within
5 working days of the CloudDeakin release of marks, and
(i) attach ecopies of their assignment and their completed Grade Form Rubric;
(ii) identify the specific rubric criterion involved;
(iii) explain why their work should have received a higher score for that criterion; and
(iv) support their claim by referring to specific evidence from their assignment. Receiving a
disappointing result is not a justification for review.
In the rare case of a review being granted, the reviewed score will be final. That score may
increase, decrease or remain unchanged from the original.
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